HSC Logos

A clear, concise visual image is the basis of our academic, research and health-related marketing and communication efforts. It is essential to follow the University's visual identity to further strengthen our university family brand. Learn more about HSC’s brand and style.

Approved University Logos 

The University of New Mexico's visual identity is an interlocking logotype that evolved from a long-standing Lobo favorite. The primary UNM logo is a standalone mark that represents the entire institution.

The UNM Health Sciences logo helps unify the institutional visual identity and furthers our mission of one university.

The UNM Health Sciences logo can be used on social media, websites and marketing collateral when representing institutional programs and larger initiatives. The UNM Health logo is used to represent the clinical enterprise on the web, social and community-facing campaigns.

Partnerships between departments and units should not have more than one logo. The umbrella logo should be used without the names of the units. For more on logo usage, check out the UNM HSC Style Guide.

When departments and units partner, the umbrella logo should be used without the names of the units. This is often the above HSC block logo or the UNM Health or School of Medicine logo. For more on logo usage, check out the UNM HSC style guide.

Logo Liaisons

Unit logos are created to represent schools, colleges, branches, divisions, offices and other units within UNM. A logo liaison in each unit is responsible for distributing logos and monitoring their use.

All logo liaisons have attended Logo Liaison training and may request that you attend a logo usage presentation before providing you with their unit logos.

Please do not create a unit identifier on your own. If you would like a unit logo, please contact your logo liaison before contacting HSC Marketing.